As consumers demand ever-quieter, more comfortable driving experiences, Active Noise Control (ANC) is becoming a powerful tool in the automotive audio and comfort toolkit. This session explores the sources and characteristics of noise inside the cabin, the tangible benefits ANC can deliver, and the challenges OEMs face when deploying it at scale. We’ll highlight the latest technical breakthroughs that are pushing ANC beyond traditional limits, and unpack their wider technical and commercial implications—from system integration and hardware constraints to customer expectations and competitive advantage.

By engineers, for engineers: A technically grounded guide to the rapidly evolving in-cabin technology industry and companies.