As the automotive industry continues to advance toward fully autonomous vehicles, the
need for sophisticated sensor technologies that enhance the performance, safety, and reliability
of Advanced Driver Assistance Systems (ADAS) and Autonomous Driving (AD) platforms has never
been more critical. Among the key sensor technologies, Ultrasonic sensors (USS) have emerged
as one of the most effective solutions due to their low cost, reliable performance, and ability to
operate in a variety of environments. NextGen USS plays an increasingly important role in
addressing evolving customer demands and meeting the technological requirements of next
generation vehicles. In this talk, we are going to explore the potential of next-generation ultrasonic
sensors for enhancing ADAS/AD platforms, with a focus on AI-driven advantages, improved
scalability, faster communication, better power management, and heightened cybersecurity.