Jared Yang

Mr Yang Yongzhe（Jared） is a leading expert in intelligent vehicles and is currently Director of Technical Branding and Strategy at Great Wall Motor. Mr Yang has over 20 years’ experience in the FMCG, consumer electronics, internet and automotive industries and has held various leadership roles including Marketing Director, Senior Product Manager, Telematics Research Director and Deputy Director of Product Operations. He has made significant contributions to major internet platforms such as AutoNavi and Alibaba, demonstrating his proficiency in strategic planning, consultancy, and operational design for numerous telematics projects within the automotive sector. Recognised for his in-depth industry knowledge and extensive practical experience, Mr Yang is now spearheading Great Wall’s “Coffee AI” initiative, which focuses on intelligent technology brand communication and innovative technology strategic planning.