Lance Wu (Naichang)

USS BU Managing Director

KEBODA TECHNOLOGY CO.LTD

About Lance Wu (Naichang)

Worked at TTE from 2000 to 2012, mainly responsible for R&D and leading overseas OEM project development. From 2010 to 2012, I servered as the advance business director for guiding and planning new product programs.

In 2013, I founded SIMTRANS, whose main business is the design and optimization of ultrasonic transducers, and provides design and production planning services for ultrasonic transducers and USS sensors, as well as related technical consulting services for international chip company and tier 1 suppliers in China.

Since 2023, I has been working with Keboda to establish Ksense as a joint venture and serves as the managing director. Ksense, as the USS product division of Keboda, is dedicated to the R&D, design, and manufacturing of ADAS USS sensors and ultrasonic sensing software algorithms.

I have extensive experience in the design of ultrasonic transducers, acoustic characteristics, and the integration of ultrasonic-related systems.

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