IAA Mobility 2025 – In-Cabin Technology Innovations from Chinese OEMs and Suppliers

China’s presence at IAA Mobility 2025 in Munich was substantial, with more than 100 Chinese companies exhibiting. The strongest focus was on in-cabin systems, audio/haptics, and domain controllers. Interestingly, the most tangible new launches came from Tier-1 and full-stack providers—such as Desay SV, ECARX, AAC, and ZHUOYU (ZYT Technology)—rather than OEM-exclusive features. Positioned as mass-production ready and targeted at European programs, these solutions will also be a core focus of the Hefei InCabin event in November.
InCabin USA 2025 Press Conference Recap

At InCabin USA 2025, five leading InCabin USA exhibitors participated in a joint press conference, unveiling new products and sharing updates on their latest technological advancements. Key topics included the development of smaller, more powerful in-car sensors, as well as innovations in alcohol impairment detection technology, aligning with the latest updates in safety requirements for ADAS features.
Read on for a recap of the company presentations during InCabin USA 2025.