IAA Mobility 2025 – In-Cabin Technology Innovations from Chinese OEMs and Suppliers
China’s presence at IAA Mobility 2025 in Munich was substantial, with more than 100 Chinese companies exhibiting. The strongest focus was on in-cabin systems, audio/haptics, and domain controllers. Interestingly, the most tangible new launches came from Tier-1 and full-stack providers—such as Desay SV, ECARX, AAC, and ZHUOYU (ZYT Technology)—rather than OEM-exclusive features. Positioned as mass-production ready and targeted at European programs, these solutions will also be a core focus of the Hefei InCabin event in November.
InCabin China 2025 Speaker Spotlight: Shanning Zhang, Goodyear
Shanning Zhang, Tire Insights and Business Development Manager at Goodyear, will take to the InCabin stage this November at our inaugural InCabin China event.,
In this blog, learn more about Shanning’s background and expertise to gain insights into what you can learn from her.
Watch: Top Presentations from InCabin USA
Get ready to experience the future of automotive innovation at InCabin USA 2025, taking place from June 10–12 at Huntington Place in Detroit.
The technical keynote sessions will feature industry leaders from Aptiv, General Motors, Tobii, Valeo, and Toyota, who will delve into cutting-edge topics including AI-driven vehicle intelligence, human-centered design, and immersive in-car experiences.
InCabin USA 2025 Press Conference Recap
At InCabin USA 2025, five leading InCabin USA exhibitors participated in a joint press conference, unveiling new products and sharing updates on their latest technological advancements. Key topics included the development of smaller, more powerful in-car sensors, as well as innovations in alcohol impairment detection technology, aligning with the latest updates in safety requirements for ADAS features.
Read on for a recap of the company presentations during InCabin USA 2025.
Announcing the Key Topics for InCabin China
A comprehensive understanding of ADAS and autonomous vehicle technologies is vital for driving innovation and addressing the industry’s evolving challenges. InCabin China 2025, taking place from 18–20 November in Hefei (near Shanghai), will convene top innovators, industry leaders, and engineers from across the supply chain to discuss critical topics in in-cabin technology.
InCabin launches in Hefei, China in November 2025
Our trip to Hefei in November last year was intense, eventful, exciting and fascinating. Our first event in China, more than 6 years in the making was a huge success, in both obvious and subtle ways.
Featured speakers at InCabin USA this June
Industry leaders like Javed Khan (Aptiv), Dr. Maureen August (General Motors), and Daniel Cashen (Stellantis) will share cutting-edge insights on software-defined vehicles, human-centered design, AI, and driver monitoring systems. Don’t miss this chance to hear from the experts shaping the next generation of mobility..
Announcing the Key Topics for InCabin Europe
A deep understanding of the entire ADAS and AV landscape is essential for driving innovation—enabling us to not only address, but overcome the challenges shaping the future of the industry.
InCabin USA 2025: Further Tutorials Announced
Exclusively available with a Full Pass to AutoSens and InCabin USA, our technical tutorials offer a valuable opportunity to deepen your expertise, spark innovative ideas to take back to your team, address current challenges, and connect with like-minded professionals across the supply chain.
Insights into InCabin’s Expert Advisory Board
Our InCabin advisory board consists of over 15 distinguished specialists and experts working at the forefront of in-cabin technology.
Their collective expertise contributes towards ensuring that InCabin remains a premier platform, addressing the latest challenges and innovations within the in-cabin monitoring field.